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British Vogue feature Sueur Swim: The Couture-Inspired Swimwear Brand Redefining Modern Luxury

by Natalie Le Sueur 29 Jul 2025
British Vogue feature Sueur Swim: The Couture-Inspired Swimwear Brand Redefining Modern Luxury
British Vogue Feature Sueur Swim

Making waves in the world of luxury fashion, Sueur Swim has proudly been featured in the June 2025 issue of British Vogue — graced by Bella Hadid on the cover. This recognition cements Sueur Swim’s reputation as one of the most desirable new names in couture-inspired swimwear, blending high fashion aesthetics with the freedom of sun-soaked travel.

British Vogue Feature Sueur Swim

Founded by Australian designer Natalie Le Sueur, Sueur Swim is made for women who love sophistication, confidence, and effortless sensuality. And each collection continues to blend high-fashion design with functionality, creating swimwear that transitions seamlessly from beach to bar. 

And the article chose to highlight the brands iconic best-seller! The British Vogue feature Sueur Swim's Coquillage Bikini, a sculptural seashell-inspired design that embodies both elegance and empowerment. Crafted from ultra-soft fabrics that mold perfectly to the body while maintaining timeless allure.

Since this publication went live, Sueur Swim's Coquillage Bikini has gone on to sell out an incredible seven times! And counting...

 

 

 

Shot by Click Media Productions, the editorial captures the brand’s signature aesthetic—sun-kissed skin, coastal light, and sculptural form. Every image reflects the essence of freedom, strength, and femininity that defines Sueur Swim.

Natalie explains, “I wanted to create pieces that make women feel powerful, beautiful, and confident. Swimwear should inspire, not just impress.” Because of this mindset, Natalie has propelled Sueur Swim into the global fashion conversation, admired by stylists and celebrities alike.

So it's no surprise when Vogue propositioned the article that the timing felt perfectly aligned. Even only being six months from launch, Sueur Swim has created an undeniable attraction and attention. 

As Vogue noted, Sueur Swim bridges couture artistry with ready-to-wear practicality, setting a new standard for luxury swimwear. The luxury swimwear brand continues to expand internationally, and with growing recognition across Europe, the UK, and Australia, this is only the beginning for Sueur Swim.

From concept to creation, Sueur Swim embodies craftsmanship and class, offering a fresh take on what modern luxury truly means.

The Vogue feature positions Sueur Swim among global luxury labels that define aspirational style.

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